P.A.N.D.A – professional preparation

If you read yesterday’s article about ‘Personal Preparation’ as part of the P.A.N.D.A Effective Relationships Process what did you do to get that extra 1 mark? Were there a few things that you have perhaps overlooked or forgotten to do – don’t worry these are challenging times and refreshing things is good for you.

If you missed it, its not too late to start – see today as your Day 1.

Professional Preparation comes in many guises and compliments your actions to be personally ready for action.

Tasks could include:

  • Timekeeping, I have noticed that some people are always late to attend online calls/webinars. Are they like that with face-to-face meetings?
  • Know your clients, when did you last visit their website to see what they have to say about their business?
  • Keep a record of conversations, harder with group calls however you will almost certainly either learn something or identify an opportunity. Pen and paper still work well.
  • Update your database (web search, email, call etc) and input those countless business cards that you have saved somewhere.
  • Set yourself regular daily tasks, they should be relevant, achievable and beneficial.
  • Know your products & services and what they do (benefits) not just what they are (features).

As with the Personal Preparation challenge create a list of up to 5 things that you can do to improve your Professional Preparation and then give yourself a mark out of 10 for today and set your tasks and actions to improve by just 1 mark by tomorrow.

Please do share your results, suggestions and feedback.

Once you have mastered the preparation stage you are ready to think about how better to get the attention of your audience from phone calls, emails, letters, networking events, social media posts etc.

Be prepared to be less interested in you and your business and pay more attention to the person you are communicating with!

We will cover ‘Attention’ tomorrow…

If you would like a conversation on any subject related to helping you become better at client/prospect interactions, please do get in touch.

Take care, stay safe and enjoy your day.